Volvo displayed its Polestar 1 to the public at the Geneva Motor Show, according to a report published in Engadget on March 8, 2018.
This will be the longest range plug-in hybrid in the market as it will go 93 miles before the turbocharged gas engine kicks in. It has 600 horsepower, which is provided when the two electric motors join forces with 2.0 liter turbo engine. Jonathan Goodman, chief operating officer of Polestar said, “As a coupe, and with the styling of the car, we’re expecting high mileage buyers who may be reluctant to go 100 percent electric. However, with 150 km (93 miles) of autonomy, for day-to-day driving and commuting, they could just use it just on electric if they wanted.” He also added that this will be the first and last hybrid manufactured by them.
Polestar has an aggressive design with features such as smartphone entry system and orange-accented leather interior. For purchasing the car, customers have to subscribe to a Polestar 1 and pay a monthly fee, which includes insurance, maintenance and other expenses. When it is time for servicing, they will deliver the car to the customer. The online service of selling cars will be eschewed by Polestar and two retail centers will be set up in the U.S. before Polestar 1 goes on sale.
It is a production-ready vehicle, however, it will arrive only in the mid of 2019. On commercialization of this hybrid car, an increase in the growth of automotive motors market can be observed, as detailed in the automotive motor market report published by Coherent Market Insights.